TY  - BOOK
AU  - Malhotra Naresh K.
TI  - Fundamentals of Marketing Research
T2  - 06
SN  - 978-1-4129-2123-7
U1  - 658.83 
PY  - 2008///
CY  - Los Angeles
PB  - Sage Publication Ltd.
KW  - MANAGEMENT
ER  -